Fresh from Morocco to the World
At MFF, we believe that Morocco's natural wealth deserves a global stage. Our company was founded by a generation of families returning to their roots with the vision of connecting the diversity of Moroccan agriculture with markets across Europe and North America. It all began when the first generation of our family acquired and cultivated agricultural land in Morocco. Years later, the next generation - born and raised in Germany - returned to Morocco to continue this legacy.
MFF was founded to bring fresh Moroccan fruits, vegetables, and herbs not only to Germany, but to tables across Europe and North America. Our team combines agricultural expertise, logistical precision, and deep respect for the people and land that make our products possible.
We work hand in hand with a strong network of producers - from the High Atlas to the Souss Valley - focusing on fair conditions, responsible farming practices, and reliable supply chains. What sets us apart is our commitment to trust: through full traceability, strict quality controls, and transparent communication at every stage of the process. Whether fresh citrus fruits, aromatic herbs or sun-dried pulses – we deliver the best that Morocco has to offer – responsibly and reliably.
THE MFF APROACH
We support our clients in sourcing and importing Morocco’s finest agricultural products—with a focus on quality, reliability, and transparency. Whether you're a wholesaler, distributor, or retailer in Europe, we help you access fresh fruits, vegetables, and herbs directly from trusted Moroccan producers.
At the same time, we work closely with Moroccan farmers to help them meet export standards, improve post-harvest practices, and access new markets. By providing logistical guidance, technical support, and long-term partnerships, we empower local growers to bring their best products to a wider audience.
Our strength lies in combining deep knowledge of the Moroccan agricultural landscape with a clear understanding of international logistics, market demands, and export regulations. We focus on the details that ensure successful deliveries—consistency, traceability, and communication. Our clients count on us not just for products, but for partnership they can trust. That’s why they come back—season after season.
